PRIVACY STATEMENT

SECTION 1 – WHAT INFORMATION DO WE COLLECT AND HOW DO WE USE IT?

When you make a purchase from our store, we collect the personal information you provide such as your name, address, email address, phone number, payment details, and order information.

When you browse our website, we automatically receive your IP address and may collect information about your browser, device type, operating system, and browsing behavior.

Email Marketing

If you provide your email address and consent to email marketing, we may send promotional messages, product updates, order follow-ups, exclusive offers, and other marketing communications. You may unsubscribe at any time using the link in any email we send.

SMS/Text Message Marketing

If you provide your mobile number and opt in, we may send you automated text messages including promotional offers, alerts, cart reminders, order notifications, and personalized marketing content.
Your phone number is used solely for delivering these messages and improving our messaging program.

We do not sell or share SMS opt-in data, phone numbers, or consent with non-affiliated third parties.

Abandoned Cart Tracking (Cookies + Plugins)

Allegiance Clothing uses cookies and tracking tools to identify when:

• You place items in your cart

• You abandon your cart without completing checkout

• You return to the site

This information helps us determine when to send cart reminder messages via email or SMS, if you have opted in.

Example (required):
“Allegiance Clothing’s website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS or email.”

Additional Uses of Information

We may also use your information to:

• Process and fulfill orders

• Provide customer support

• Prevent fraud

• Improve website functionality

• Analyze customer behavior

• Deliver personalized content and advertising

• Comply with legal obligations

SECTION 2 – CONSENT

How you give consent

We obtain your consent when you:

• Complete a purchase

• Provide information during checkout

• Enter your email or phone number in a signup form

• Opt in through a popup or checkbox

• Join our SMS or email lists

How to withdraw consent

Email: Unsubscribe using the link at the bottom of any email.
SMS: Reply STOP to cancel; reply HELP for assistance.
General data removal: Email us at information@allegianceclothing.com.

You may also write to us at:
Allegiance Clothing
1948 Don Lee Pl #2
Escondido, CA 92029

SECTION 3 – DISCLOSURE

We may disclose your information if required by law or if you violate our Terms of Service.

If we share or sell customer data to non-affiliated third parties for analytics or advertising, this does not include SMS opt-in data, phone numbers, or consent.
“The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.”

SECTION 4 – SHOPIFY

Our store is hosted by Shopify Inc. They provide the e-commerce platform we use to sell products.

Your data is stored through Shopify’s secure databases, data storage, and applications.

Payment Security

If you complete a purchase through a direct payment gateway, your credit card data is encrypted using PCI-DSS standards and stored only as long as necessary. All payment gateways used by Shopify comply with PCI-DSS.

SECTION 5 – THIRD-PARTY SERVICES

Third-party providers (such as payment processors, email platforms, SMS platforms, analytics tools, and advertising partners) only collect, use, or disclose your data to the extent necessary for them to provide their services.

If a provider operates in a different jurisdiction, your data may become subject to that region’s laws.

Once you leave our store’s website or are redirected to a third-party site, this Privacy Policy no longer applies.

SMS & Email Data Exclusion

If data is shared with non-affiliated third parties for analytics or advertising, SMS opt-in data and consent are always excluded.

Links

We are not responsible for the privacy policies of linked third-party websites and encourage you to review their privacy statements.

SECTION 6 – SECURITY

We follow industry best practices to protect your personal information from being accessed, disclosed, lost, altered, or misused.

Credit card information is encrypted using SSL and stored with AES-256 encryption. While no method of online transmission is 100% secure, we comply with PCI-DSS and accepted industry standards.

SECTION 7 – COOKIES

We use cookies and tracking technologies for:

• Cart functionality

• Session tracking

• Analytics

• Personalization

• Advertising

• Abandoned cart detection

Examples include:

• _session_id

• _shopify_visit

• _shopify_uniq

• cart

• _secure_session_id

• storefront_digest

Cookies may also be used to determine when to send email or SMS cart reminders if you have opted in.

SECTION 8 – AGE OF CONSENT

By using this site, you confirm that you are at least the age of majority in your state or province, or have provided consent for any minor dependents to use this site.

SECTION 9 – CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy at any time. Changes take effect immediately when posted on our website.

If significant changes are made, we will notify you so that you understand what information we collect and how we use it.

If Allegiance Clothing is merged with or acquired by another company, your information may be transferred to the new owner to continue operations.

QUESTIONS & CONTACT INFORMATION

For questions about this policy, or to access, correct, amend, or delete your personal information, contact:

information@allegianceclothing.com

Mail:
Allegiance Clothing
Re: Privacy Compliance Officer
1948 Don Lee Pl #2
Escondido, CA 92029